YouTube earnings calculator
Turn your monthly views and your RPM into an estimate of ad revenue, then see how many views a monthly goal needs. If you only know the advertiser CPM, switch the rate to CPM. The starting numbers are examples, so replace them with the figures from YouTube Studio.
Estimated revenue per month
$300
$3 for every 1,000 views
Per year
$3,600
If views stay the same each month
For 1 million views
$3,000
To earn $1,000 a month
333,333 views
at an RPM of $3
The starting numbers are examples, not typical rates. YouTube does not publish an average RPM, and yours depends on your topic, your viewers' countries, the format and the season. Replace them with your own figures from YouTube Studio.
What the same views earn at a different RPM
| If your RPM were | RPM | Per month | Per year |
|---|---|---|---|
| Half your RPM | $1.50 | $150 | $1,800 |
| Your RPM | $3 | $300 | $3,600 |
| 50% higher | $4.50 | $450 | $5,400 |
| Double | $6 | $600 | $7,200 |
How the YouTube earnings calculator works
Estimated revenue is your views divided by 1,000, multiplied by your RPM. YouTube defines RPM, short for revenue per mille, as how much you have earned per 1,000 views, counted after YouTube takes its share. For videos it counts all views. For Shorts it counts engaged views.
Because RPM already allows for YouTube's share and for views that showed no ad, it is the number to enter if you can see it. In YouTube Studio, open Analytics and then the Revenue tab. If you cannot see an RPM yet, use the CPM option to build an estimate.
RPM and CPM: which number to enter
CPM is what an advertiser pays for 1,000 ad impressions, before YouTube's share. Playback-based CPM is what they pay for 1,000 playbacks where an ad is shown. Neither is what you are paid, which is why our guide to RPM versus CPM warns against multiplying your views by a CPM.
The CPM option works out an RPM for long-form videos in three steps: the share of views that show an ad, times the playback-based CPM, times the share paid to you. YouTube Help says it pays creators 55% of net revenues from ads on their public long-form videos, so 55 is the starting value. Change it if your terms differ. Shorts are paid differently, from a pool, so use the RPM Studio shows for your Shorts.
An example
100,000 views in a month at an RPM of 3 is an estimate of 300 a month, or 3,600 a year. Starting from a CPM instead: a playback-based CPM of 10, with 50% of views showing an ad and a 55% share, works out to an RPM of 2.75, so the same 100,000 views would earn about 275. These sums show the method. They are not typical rates.
What the estimate leaves out
- Tax and costs. This is revenue, not profit or take-home pay.
- Other income. Memberships, Super Chat, sponsorships, affiliate links and merchandise are not counted.
- Your audience. Advertisers pay different amounts for different topics, countries, formats and times of year, so RPM moves from month to month.
- Eligibility. Ad revenue is paid to channels in the YouTube Partner Programme. Entry requirements for new applicants change on 1 February 2027, and our guide to the 2027 monetization requirements explains who is affected.
Questions people ask
How much does YouTube pay per 1,000 views?
There is no single rate. YouTube does not publish an average, and your RPM depends on your topic, your viewers' countries, the format and the season. The table under the calculator shows what the same views would earn at half, 50% above and double the RPM you enter, so you can see a range before you plan around any one figure.
How much does YouTube pay for 1 million views?
One million views earns 1,000 times your RPM. An RPM of 1 gives 1,000, an RPM of 3 gives 3,000 and an RPM of 10 gives 10,000. Those are sums to show the arithmetic, not typical rates. The "For 1 million views" figure above uses the RPM you entered.
Can I estimate earnings from my subscriber count?
Not reliably. Subscribers do not set your views, and views are what earn revenue. Two channels with the same subscribers can have very different monthly views, so use your recent views instead.
Does this work for Shorts?
You can use it with the Shorts RPM from Studio, which is measured per 1,000 engaged views. Shorts are paid differently from long-form videos: YouTube says creators receive 45% of the revenue allocated to them from the Shorts pool, based on their share of views. That is why the CPM option is for long-form videos only. YouTube is also changing the Shorts revenue-sharing threshold from 1 February 2027, which our monetization guide covers.
Why is my RPM lower than the CPM I see?
CPM is measured before YouTube's share and counts ad impressions. RPM is measured after the share and divides by all views, including views that showed no ad. That is why RPM is normally the lower number, and why it is the better one to plan with.
Sources, checked 1 November 2026: YouTube Help, understand ad revenue analytics, YouTube Help, partner revenue share and YouTube Help, changes to the Partner Program.
Read the explainers
For education only, not financial advice. Results are estimates from the numbers you enter. Returns are illustrative, not a forecast or a promise, and real results depend on fees, taxes, timing and your lender's or provider's exact terms. See our editorial policy.
More money tools
- Compound interest calculatorSee how a starting amount and monthly saving grow, and what waiting costs.
- Savings goal calculatorWork out how much to put away each month to reach a goal by a date.
- Mortgage and loan calculatorMonthly payment, amortization schedule, and what extra payments save you.
- Credit card minimum payment calculatorHow long minimum payments really take, and the payment that clears it on time.
- Inflation calculatorWhat prices will look like later, what your money will buy, and your real return.